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We are getting ready to launch Child Abuse Prevention Month 2022 on April 1st, and we would love for you to be a part of it. The monthlong campaign allows us to promote simple actions that can make a big difference in the lives of children by strengthening families and communities.  We can prevent child abuse by removing and challenging barriers to healthy parenting. Your involvement shows families in your community that they are supported not just by agencies, organizations, schools, and churches, but by their community as a whole.


Our theme for 2022 is “This Is Prevention.” Throughout CAP Month we will be focusing on what prevention of child abuse means, and how we all have a role in primary prevention. Primary prevention reduces the likelihood of ACEs and toxic stress from ever occurring. We can't control all circumstances in the lives of children, but we can shift toxic stress to manageable stress and we can help people through their most difficult moments.


We are inviting you to be a part of our campaign, as a first step towards becoming a Prevention Champion. You can become a Prevention Champion by participating in CAP Month in one or more of the following ways: 


  • Follow us on social media. You can find us on FacebookTwitterInstagramLinkedIn, and TikTok. Follow, like, and share to stay updated on CAP Month events and our work to end child abuse in New York State.

  • Wear blue and share a selfie on social media. Help us turn social media blue on April 1st (National Go Blue Day) and April 12th (Go Blue Day in NYS). Wear blue to show your support for New York's children and families, take a selfie, and share it on social media with the hash tags #GoBlueDay2022 #GoBlue4NYKids. We encourage you to share your pics on our social media sites too. 

  • Plan a CAP Month event and share it. Whether it is a press conference, a pinwheel garden, a baby shower to collect items for parents in need, or a walk to raise awareness, let us know! Pinwheels can be ordered through Prevent Child Abuse America. Send us information about your event to go on our CAP Month calendar and then follow up by sending photos of your event to Wendi Brandow. We will include your event in our promotions throughout the month and send you a Prevention Champion certificate at the end of the month.

  • Invite someone from our Speaker's Bureau to discuss prevention, Protective Factors, and CAP Month in an article, on a talk show/podcast, or in person at a CAP Month event. For more information, contact Wendi Brandow.

  • Schedule a training through our Resilience Leadership and Learning Institute. A variety of trainings are available through the Institute. Contact Tamae Memole for more information or to schedule a training.

  • Learn more about Protective Factors to support families in your community. Visit our website for more information on ways to support families, reduce stress, and decrease the likelihood of abuse occurring.

We are asking that everyone who takes part in CAP Month activities to please, once again, send us your schedule of events beforehand so that we can add them on our CAP Month calendar to be shared with all of our partners. Please click HERE to submit your events. These events may include a pinwheel garden, a press conference, or other community events.

Additionally, please send us pictures of your event and tag us in your social media posts to become a 2022 Prevention Champion. Official hashtags for this year are #ThisIsPrevention #CAPMonth2022 #GoBlue4NYKids #ProtectiveFactors

We would also love to share any press/media from your event.

As a thank you for full participation, we will send you a 2022 Prevention Champion certificate. Please submit your digital participation form by clicking HERE. Please send links of any media coverage or event pictures directly to Wendi Brandow, Communications Coordinator, at


We hope this toolkit will assist you in making the most of your CAP Month 2022 outreach and activities. If you have any questions, please don’t hesitate to reach out to us

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